Please use this identifier to cite or link to this item:
http://hdl.handle.net/20.500.12323/6385| Title: | Fundamentals of Business |
| Authors: | Roff, Ron |
| Keywords: | business fundamentals |
| Issue Date: | 2023 |
| Publisher: | Pamplin College of Business in association with Virginia Tech Publishing |
| Abstract: | Fundamentals of Business, fourth edition (2023) is an open education resource intended to serve as a no-cost, faculty-customizable primary text for one-semester undergraduate introductory business courses. It covers the following topics in business: Teamwork; economics; ethics; entrepreneurship; business ownership, management, and leadership; organizational structures and operations management; human resources and motivating employees; managing in labor union contexts; marketing and pricing strategy; hospitality and tourism, accounting and finance, personal finances, and technology in business. |
| URI: | http://hdl.handle.net/20.500.12323/6385 |
| Appears in Collections: | Textbook |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Fundamentals_of_Business_.pdf | 26.06 MB | Adobe PDF | View/Open |
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